Starter
$800/mo
Management for ad spend up to $5,000/month.
- Keyword research and targeting
- Ad copywriting and testing
- Bid management and optimisation
- Conversion tracking
- Monthly reporting
Make every part of the campaign count.
Relevant targeting
Focus on the services you want to sell and the locations you serve. Review search terms and filter out irrelevant clicks.
Clear ad copy
Give people a clear reason to choose you, with ads that match what they’re looking for.
Conversion tracking
Track calls and form submissions so campaign decisions connect to enquiries.
Ongoing optimisation
Review keywords, bids and campaign performance, then adjust where your budget goes.
Management that fits your budget.
These are our management fees. Your ad spend is paid separately to Google. Starter and Growth each have a $600 setup fee.
Growth
$1,200/mo
Management for ad spend up to $10,000/month.
- Everything in Starter
- More campaigns and keywords
- Ongoing testing and optimisation
- Monthly reporting
Scale
Custom
For ad spend above $10,000/month.
- Scope tailored to your account
- Campaign and budget planning
- Management and reporting agreed upfront
Setup only
Discuss Kickstart →Kickstart — $600 one-off.
Have someone to manage campaigns in-house? We’ll set up the account, campaign structure, keywords, ad copy, targeting and conversion tracking. You take over the ongoing management.
Your ad budget
What could the numbers look like?
Adjust the figures below to explore what Google Ads could look like for your business. For managed campaigns, plan for at least $1,600/month in ad spend, separate from our management fee.
For example, Starter with $1,600 in ad spend totals $2,400/month, plus the $600 setup fee.
Your numbers
Adjust the sliders to explore different scenarios.
Estimated monthly results
Based on your inputs, with no guaranteed outcome.
- Monthly clicks
- 200
- Monthly enquiries
- 16
- New customers
- 5
- Estimated revenue
- $4,800
- Return on ad spend
- 3.0×
Revenue is before management fees, setup fees and the costs of delivering your work. Return on ad spend compares revenue with ad spend only; it isn’t profit.
Before we start
Common questions.
How quickly will I see results?
The early stages are about checking tracking, gathering data and learning which searches lead to useful enquiries. The pace depends on demand, competition, budget and your landing pages. We’ll review progress with you and adjust the plan.
Do I need a Google Ads account already?
No. We can set one up as part of onboarding or review an existing account. You retain ownership and access to your account.
What if my ads aren’t converting?
We’ll review search terms, targeting, ads, tracking and landing pages to understand where people are dropping off. Then we’ll explain the changes worth testing and whether the budget or approach needs to change.
Can I run Google Ads and SEO together?
Yes. We can plan both around your services, locations and priorities, then assess the enquiries each channel contributes.
Are landing page builds included?
Landing page recommendations are part of management. Any design, copy or development work needed is scoped separately before we begin.